COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS COLOR SAFE WATER-FREE 60-85 WASHES PER BOTTLE POWDER-TO-CREAM TRAVEL FRIENDLY CLEAN INGREDIENTS

FREE SHIPPING OVER $50

AROVE water-activated shampoo transforming from powder to cream on fingertips – clean, sustainable haircare visual

Haircare, refined to its most elegant state

Hair that feels softer, smoother, and more radiant, with a scalp that feels balanced and nourished

FOR THOSE THAT DEMAND MORE FROM THEIR HAIRCARE

For all hair types

AROVE Aerious Shampoo – a water-free, powder-to-lather formula for deep hydration, scalp health, and sustainable haircare.

AERIOUS SHAMPOO

$36.00

AROVE Aerious Conditioner – a powder-to-cream, water-activated formula that deeply hydrates, smooths, and nourishes hair with clean ingredients.

AERIOUS CONDITIONER

$36.00

AROVE Illuminous Ultra-Hydrating Hair Oil in a sleek, stone-textured bottle— a clean, water-free formula with a silicone alternative for intense shine, hydration, and frizz control.

ILLUMINOUS ULTRA-HYDRATING HAIR OIL

$39.00

AERIOUS Shampoo and Conditioner Bundle - AROVE

AERIOUS Shampoo and Conditioner Bundle

$61.00

AROVE Illuminous Ultra-Hydrating Hair Oil in a sleek, stone-textured bottle— a clean, water-free formula with a silicone alternative for intense shine, hydration, and frizz control.

A ritual of restoration for hair and scalp.

AROVE’s zero-water, ultra-concentrated powder transforms into a rich, indulgent lather that restores softness, smooths every strand, and infuses weightless volume with luminous shine. Frizz is effortlessly tamed, and the scalp is deeply nourished to support long-term strength and balance.

Powered by our breakthrough LumiLok™ encapsulation technology, each wash delivers potent active ingredients deep into the hair follicle and scalp for results that are not only visible—but lasting.

One 2.3oz bottle equals the power of 32oz of traditional liquid shampoo or conditioner.

Learn about Lumilok™

As seen in:

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ALL of the GOOD

Every ingredient has a purpose, every ingredient serves a function. All clean without the dirty.

Giving ONLY what's GOOD FOR YOUR HAIR and SCALP, and nothing else.

Our CONCENTRATED formula contains ZERO-WATER. Giving you the best ingredients without dilution.

AROVE uses 100% post-consumer recycled plastic bottles and carefully chosen materials like glass for sustainability and performance.

WE BELIEVE
IN
TRANSPARENCY

"As a celebrity hairdresser, my clients and I travel a lot, and most products on the market contain water, which restricts the ability to bring them. I wanted to create something better, something with better efficacy, reduced plastic and carbon emissions, a better formula than what was currently offered that could go anywhere, and most importantly, something clean and highly effective. I didn’t just want it to be a travel product; I wanted it to be the best scalp and hair care you could have."

— Michael Dueñas - Celebrity Hairdresser & Co-founder
Michael Dueñas – AROVE’s co-founder and celebrity hairstylist, shaping the future of clean, high-performance haircare.
Learn more about Michael

Let customers speak for us

from 18 reviews
Kate S.

Works great

AERIOUS CONDITIONER
AERIOUS CONDITIONER
M.G.
Incredible Lather

This shampoo has the thickest lather. I always feel I need to use a ton of product, but with this, I got a lot of lather with barely any product used. I am in love.

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Charles Stickney
Lightweight and moisturizing!

These products are the answer to my fine hair goals!!!! It’s so hard to find products that moisturize without being too heavy for my hair! I love how simple they are to use and the size of them is perfect! They don’t take up much space in my shower or my luggage when I travel! The best part is they last longer than a big bottle of shampoo/conditioner too so I’m saving money too!

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Sky Grisson
Best product. Can’t recommend enough.

Hands down the BEST product I’ve used on my hair. I saw IMMEDIATE results.

AERIOUS CONDITIONER
AERIOUS CONDITIONER
B.C.
When a product actually delivers

Always on the hunt for that perfect hair product… and guess what? I finally found one! Tried Arove thinking it would be just another bottle on the shelf, but WOW — instant difference! My color-treated hair is softer, shinier, smells heavenly, and feels so healthy.

The real test? I used it on my 7-year-old daughter’s curls and OMG… her curls were bouncy, defined, and beautiful! I’m not someone who usually writes reviews, but when I find something’s this good, you have to let people know. Arove, you’ve got a fan for life!

AERIOUS SHAMPOO
AERIOUS SHAMPOO
David Kuntz
Innovation meets convenience

Ability to travel, innovative waterless shampoo. Love everything from the packaging to the performance

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Stephanie Chin
Best shampoo for my thin and fine hair

I’m always on the hunt for a shampoo that gives me volume without any fuss. Arove does the job. So much volume and I blew my hair dry for just a couple minutes and my hair dryer perfectly. I’m amazed!

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Brynn
you need this in your life!!

I was SO impressed using this product!! I love to slather conditioner on my hair and was skeptical about using a powder form but the lather was so creamy and luxurious and made my hair feel like silk without having to use a ton of product. If you’re looking for a lightweight, hydrating conditioner that is easy to travel with, this is the product for you!!

AERIOUS CONDITIONER
AERIOUS CONDITIONER
Roya Barick
Awesome Shampoo and Conditioner

This shampoo and conditioner is amazing! The powder formula was so intriguing to me and the lather I got was amazing. The conditioner is truly moisturizing and my hair felt so shiny and soft! I highly recommend the Arove Aerious Shampoo and Conditioner!

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Angel Jenkins
Love this product !

I love how the product is a powder and you just use water to activate it! The fact that it is Vegan and cruelty free is amazing ! I love how lightweight and shiny my hair felt after using it ! If you haven’t already get your hands on this product !

AERIOUS SHAMPOO
AERIOUS SHAMPOO
Keston Kazuko
Wonderful products!

Very impressed! Clean ingredients & made my hair so shiny and soft! Love the way it turns from a powder to a sudsy, delicious smelling product! Beautifully made!

AERIOUS CONDITIONER
AERIOUS CONDITIONER
Jessica Perez
Arove is a 10/10

I have balayaged hair so finding a shampoo and conditioner that will preserve my color, shine, and health is super important. When I first tried Arove's shampoo and conditioner, I immediately noticed how soft, bouncy, and shiny my hair felt after the first wash. The shampoo and conditioner smell like sweet fruit citrus and the duo is small enough for me to take anywhere. I have a lot of hair so I battle with tangles after my showers, but I noticed a HUGE difference in being more easily able to comb and style my hair after using Arove. I'm so thankful I found Arove, it's now a staple in my travel and beauty bag.

AERIOUS CONDITIONER
AERIOUS CONDITIONER
Morgan Sellers
Simply Silk

The smell is so amazing and my hair feels so hydrated. It’s so amazing to be that this is powder and works so well!

AERIOUS CONDITIONER
AERIOUS CONDITIONER
Hazel Nichol
Love it!

Made my hair super soft and silky.

AERIOUS CONDITIONER
AERIOUS CONDITIONER
Sarah Jackson
Where has this been all my life?

Convenient, packaging and application, smells like a dream, leaves my hair, feeling smooth, soft and silky… Cannot recommend this enough

AERIOUS CONDITIONER
AERIOUS CONDITIONER

NONE of the BAD

We removed unnecessary ingredients. Ensuring nothing but GOOD touches your hair.

We proudly have NO WATER, NO FILLERS, NO GUMS, NO PARABENS, NO PHTHALATES, NO SULFATES, NO SILICONES and NONE of the DIRTIES.

IT'S ALL GOOD UNDER HERE
Universal recyclable packaging symbol, ensuring all AROVE packaging is designed for responsible disposal and sustainability
Vegan beauty symbol, confirming that AROVE products are formulated without any animal-derived ingredients or testing
Clean beauty certification symbol, ensuring AROVE’s haircare formulas are free from harmful chemicals and unnecessary additives
Water-free haircare certification logo, symbolizing AROVE’s commitment to reducing water usage in personal care products
Encapsulation technology logo, representing advanced ingredient stability and controlled release for optimal hair health benefits
Compact and TSA-friendly, AROVE’s powder-to-lather shampoo and conditioner fit perfectly in any suitcase for effortless travel haircare.

WE GO WHERE YOU GO

TRAVEL FRIENDLY

At only 5 inches tall, AERIOUS is your everywhere hair care. The water-free, concentrated powder formula can fly anywhere and weighs next to nothing. Yet it is more technologically advance and powerful than traditional haircare products.

Lumilok patented technology – designed to inject deep moisture and radiant shine into the hair follicle, enhancing hydration and long-term hair health.
Close-up visualization of Lumilok’s patented hair hydration technology, delivering intense moisture and shine directly into the hair follicle.

  1. Deep Penetration and Softening

    Enhances the softness and smoothness of hair by deeply penetrating the hair shafts, smoothing cuticles to reduce frizz and boost natural shine, while nourishing the scalp with soothing, anti-inflammatory and antimicrobial properties to calm irritation, balance oils, and create a healthy foundation for stronger, healthier hair growth.

  2. Hydration and Elasticity Improvement

    Infuses hair with essential hydration, significantly improving elasticity to reduce breakage and split ends. It also boosts the hair's natural volume and texture, promoting a fuller, more voluminous appearance.

  3. Intense Nourishment and Conditioning

    Replenishes vital moisture and nutrients to both hair and scalp, improving overall health and manageability.

  4. Improved Combability

    Intensive conditioning helps to detangle, making styling easier and enhancing scalp comfort.

LumiLok™

At the heart of LumiLok™ lies dynamic, effective elements. Powerful ingredients are delivered through microscopic capsules that activate on contact to deliver moisture, shine, and frizz control, while also nourishing and balancing the scalp. Targeting exactly where your hair and scalp need them for visibly transformative results and a healthier foundation for growth.

Close-up visualization of Lumilok’s patented hair hydration technology, delivering intense moisture and shine directly into the hair follicle.
Lumilok patented technology – designed to inject deep moisture and radiant shine into the hair follicle, enhancing hydration and long-term hair health.

LumiLok™

At the heart of our LumiLok™ Complex lies dynamic, effective elements. These ingredients work synergistically to deliver unparalleled benefits:

Deep Penetration and Softening: Enhances the softness and smoothness of hair by deeply penetrating the hair shafts, smoothing cuticles to reduce frizz and boost natural shine.

Intense Nourishment and Conditioning: Replenishes vital moisture and nutrients to both hair and scalp, improving overall health and manageability. This intensive conditioning helps to detangle, making styling easier and enhancing scalp comfort.

Hydration and Elasticity Improvement: Infuses hair with essential hydration, significantly improving elasticity to reduce breakage and split ends. It also boosts the hair's natural volume and texture, promoting a fuller, more voluminous appearance.

Improved Combability: Intensive conditioning helps to detangle, making styling easier and enhancing scalp comfort

LumiLok™ Complex is meticulously designed to ensure that every strand of hair is enveloped in luxury, resulting in beautifully healthy, smooth, and resilient hair.